Computer and Laptops have revolutionized the world by considering itself as the most preferred gadgets in the digital era. It has paved the way to the mobile devices like smartphones, tablets, and other smart hardware. A mobile ecosystem has changed the way of how business operates today. Now development team must create a way to meet the user standards and requirements but implementing those described ideas is much difficult.
Mobile devices face many issues, unlike any other similar hardware device. There are a number of models from the manufacturers having amazing features, capabilities, and operating systems. But mobile app testing is quite important as it has many pros and cons that every Quality analyst must know.
There are various testing types that team can leverage with each pros and cons.
- Performance Testing
Application Performance Testing has the strength to take the pressure and traffic that are imposed on them on a regular basis. For instance, if there are a lot many users at once, it would slow down the performance of the app. The boon of this type of testing is that it has the number of evaluations to ensure that the system has the optimal behavior under the heavy workloads and that app can respond quickly to any traffic spikes. Hence, it becomes very necessary to check the performance testing.
However, it also has a weakness because it requires tools and high effort support. In one of the IBM’s blog, it was reveal that, it is easy to identify the hardware bottlenecks, but firms do need multiple solutions to cover the data performance. Organizations are never dependent only on a test to identify the app performance. It takes quite a high amount of time and efforts, but it is worth to ensure that program performs well across all the mobile apps.
- Functional Testing
With this testing type, quality assurance team evaluates how well the system is delivering the functional requirements. QA runs this test by passing the input and comparing with the actual outputs. This is one of the amazing things in guiding teams to determine if they are measuring up the users’ demand and how to improve the features. Software Functional Testing have noted that there are great benefits like simulating the software maintenance and rectifying system’s structure assumptions. This is highly important in reaching the range of devices and providing the amazing platform for the great user experience.
Functional Testing also has a negative impact, that team should be aware of. Firstly, functional testing is very time-consuming and intensive when done manually, as there are high chances of redundant testing activities. Organization should try out automation integration testing to avoid this issues. But these efforts can also introduce additional challenges. There are also chances to miss out a lot of logical errors. This means you have to go through it again and again which is quite tedious. If you involve testers from the initial stage of development, you will be able to develop the better test cases that stick to the user requirements.
- Security Testing
Today cyber threats have become one of the most common things for targeting the mobile device and this can lead to major breaches of sensitive data. Hence, due to this reason, security testing is highly essential to ensure that security and app’s data work according to stated guidelines. The best thing about this is method will help to keep the information safer and can mitigate the risk at an early stage.
The worst thing about the security testing is that it was not a perfect science.
Cyber attackers try to breach the system as soon as the security surveillance are introduced. Mobile devices are integrated with many variables as there are a lot of areas to cover. Teams must look upon the new testing tools and the best way to pump security is to determine threats.
According to the ZDNet, Microsoft introduced the Surface all-in-one device in the October 2016 during the special fall hardware launch.
It was reported that the device is code named with “Cardinal” and it is predicted that, this product can turn your desk into studio. It would be available in the various screen sizes, offering the perceptive pixel screen tech utilized by Surface hub.
Unfortunately, Microsoft has not yet revealed on the specifications, but reporters have reached out and found out the upcoming of surface cardinal and its launching date. ZDNet’s report notes that existing Surface models may well feature faster processors and other minor updates as well, but larger product reveals probably won’t make an appearance until spring 2017.
If Microsoft is planning to launch in a hardware event during this fall, it would clash with the upgardation about the gaming side of its regime. But currently no such details are shown as of now. We might have to wait for a longer time to see things that are going to appear in front of us as far as this supposed Cardinal product is concerned.
A Florida man named “Thomas Ross” claimed Apple for stealing the patent design ideas which he made in 1992 for an “Electronic Reading Device” ERD.
Recently, the business man from Miramar appealed a lawsuit of $10billion to the Apple. Isn’t that hilarious, he wants to sue the most valuable company with the equivalent amount of 10.5 million iPhone 6s plus phone with 128GB of storage.
Ross also added that, he was the one to come up with the ideas of iPhone, iPad and iPod which started with the different vowel ERD or “Electronic Reading Device “in 1992.
According to the reports, Thomas Ross added that, he worked for the designs for four years in the November of that year. Instead of coming up with the new ideas, the most valuable and giant company Apple copyrighted his designs for research and development.
And to the surprise, Ross is not alone to launch the lawsuit against Apple. Before many years, a lady from the Detroit also accused $2billion lawsuit against Apple for claiming that the Apple stole her patented ideas of the wrist watch, when they created Apple Watch.
To put some historical things in front of the eye, he applied his patent design in 1992, which was 9 years before iPod was launched, 15 years before the first iPhone and 18 years before the iPad was born.
Ross presented his several diagrams and outlined his vision in the suit, but US patent and Trade Office didn’t pass out this file, as he never paid the necessary fee. This is like getting marry and not signing the marriage license.
For this case Ross is using the copy right laws. And apart from $10 billion, he was also demanding for forfeiting the patents derived from his design. However, these lawsuits are not new for the Apple, as they recently hit a class-action law suit over a Wi-Fi detect and had to pay $53million in 2013.
Are you one of the Android developer and you need a high level implementation of the security?
The more we are becoming friendly to the virtual world via smartphones, the more we are exposed to hackers and attackers. Attackers may reveal our personal information to the public without the consent of ours, costing us a lot.
Smartphones are handy, delivering the value of mobility in today’s mobile ecosystem but it also true that at the end control is on the computer and it is obvious that they can do anything. There is no doubt that the average smartphone is available at the price range of $200-$400 which is several times faster than computer NASA sent with Apollo Missions.
From the last few years, smartphones have changed the way of computing, and we are aware of that. But we are also aware that there were several security breaches and most of the victims were using the Android smartphones. An Android device becomes vulnerable because of the risky apps. And risk comes in the apps because of the developers. It becomes the sole responsibility of the Android developers to create a code that is secure and to make sure that the app does not intervene the private users. If you are also designing the app or wish to hire Android developers, you need to know that security matters.
If followed the standards, your app would never be insecure or risky.
Validate your app
Input fields like name, id, and password should be validated by the developers. Because there is the way to trespass the security and hack an account with the SQL injection queries. Cloud backup is provided by the apps with the tons of GB for the users. These type of data must be validated so that user may not face any loss of the data. You can make the use of the technologies like DEP and ASLR that can help the Android developers to reduce the security issues.
Secure with SSL and HTTPS
SSL stands for Secure Socket Layer which is so-called Transport layer security. By this, one can encrypt the communication between clients and servers. Many Android developers make the use of SSL incorrectly. But if you provide the HTTPS, you can provide the higher security of the app.
Avoid data leakage
Data leakage is always a major concern when it comes to security. It generally happens when third party users access the other apps. To avoid this issue, Threat modeling can be applied during the testing phase, as it makes us aware that data is not leaking or being copyrighted.
Encrypt saved data
Android apps store data within their own area and it is quite safe than other apps but on rooted devices, the restricted space of the application can be accessed. And because of this reason, it should not be used as a plain text.
Oracle seems to have campaigned for a third trial because it claimed that Google Android has copyrighted the code of core library of Java. In the mid of 2016, Jury revealed in a favor of Google. The jury added that Google’s infringement of Oracle’s copyright was fair to use. And now, the lawyer of Oracle is trying to overturn the statement.
Oracle attorney Annette Hurst is reported to have told district judge William Alsup in San Francisco, California, on Wednesday, which Google hadn’t – at the time of the second trial – disclosed its plans to put Android apps “on millions of consumer desktops and laptops.” It would be a game changer discloses Java that challenges java on the desktop (Java SE). It was reported that Hurt in a courthouse news service asked to overturn the fair use verdict of the second trial on that basis.
Hurst quoted that they were aware of the obligations and later would prove to be a game-changer by working on this scenario for months in secret.
May 19, 2016, was the announcement day, and Hurst referred to it and quoted that the Android apps on the play store could be installed were on the Chrome books. And on this day, Oracle also wrapped up its evidence presentation for the second trial. Alias, Google added that it was going to allow Android apps to work on the desktop machines. This infringement would extend beyond smartphones and tablets.
Christa Anderson- Google’s attorney reported that Oracle had referenced the ARC (Android app runtime) for chrome in its report and also added that, nothing can stop Oracle from cross-examining the Google’s witnesses about ARC. Against to it, Oracle replied telling the court that Google did not target app for desktop and laptop, it was a strategically held off by Google to the surprise allegedly.
Mobile app development is much buzz in the mobile ecosystem and these days it has become one of the vital thing and hence it directly affects the startups. It affects different organizations with their marketing and popularity. Of course, nobody would wish to have an app that is insipid and monotonous and similar to other apps in the market.
If you are a CEO or the founder of any startup company and thinking to develop the mobile application, you must rethink on it. Some reports revealed that before 2 years 43813 apps were launched in iOS on the Appstore. And if it comes to Android, can you imagine the figure. It would be double the iOS and total would lead to the huge number. Do not worry, many of the apps are completely fiasco. Mobile app development is a highly crucial task, you need to pass through many hurdles for developing the mobile app to reach the zenith.
Check out some of the problems faced by the startups:-
- App Discovery: The agenda of developing the mobile app is to make life simple, productive and pleasant. When you develop an app, make sure that to get your app noticed in the market is an extremely tiresome task. App discovery is the main thing when you are developing a mobile app, you must have the concerned about who are the users, services they are expecting, their taste and flavors, financial background and many others. You must wisely choose you developers’ team; Make sure about it.
- Development Approaches: Scope of mobile app development is huge in a mobile ecosystem. There are three types of mobile app development i.e. (a) hybrid mobile app (b) Cross platform native app (c) Platform specific native app. Deciding the development approaches will decide the framework of the entities of the app. So user interaction is one of the criteria for choosing the perfect development approach.
- Investment Required: If you don’t belong to the programming background, then you would be in the need to invest the ample amount of money to develop your mobile app in a real time. There is no one-time investment as after the completion of the project, a new variety of features and adequate amount of money is necessary.
- Device Compatibility: Due to millions of innovations, the world is developing with high-tech mobile brands. Screen Resolution, OS requirements, RAM are some of the challenges faced by the developers whether the apps work on smartphone or specific tablet or phablet. The main circumstances developers face whether to develop the app on iOS or android. They need to use different SDK’s, UI and UX, frameworks and more for different OS. You must take care that your app runs on all the previous versions of android. If you have enough money, then you can invest by making apps for different mobile platforms.
- ASO: ASO which is so-called app store optimization, is a process of optimizing apps to get the higher search result. ASO is similar to SEO, ASO for mobile apps and SEO for a website. If your ASO is better, there are higher chances to get noticed in the market. It also includes app store rating and app store ranking.
There are many other challenges that developers face such as testing, debugging, prototype to make the app available in different market and languages. It is said that the great apps today are 90% marketing and 10% development but that doesn’t mean development is not important. As a startup founder, you might find initially developing the app task very boring, but once you get the flow you would find it fantastic. You can search for the apps related to yours, whether they succeed or failed.
The first thing to focus is the platform to use while developing the mobile application. But due to the advancements, you can use the right tools to develop the app for only once and it can be run on every platform.
You might have heard of the cross-platform development tools before 2-3 years ago, but it didn’t make it up to the mark. It was said that instead of hiring different developers to build the same app on the different platforms, company should hire one developer who can write the code for multiple mobile platforms.
But to think, it is easy and to implement it is quite difficult. For doing this, developers faced compatibility problems, security issues, errors and more. These issues made cross-platform mobile app development much difficult as multiple native platform-specific versions and lack of quality standards is always the top issue.
In recent times, cross-platform mobile app development have completely changed its look and feel. Hopefully, the latest generation tools would be able to deliver that wanted result that has been made for so many years.
The Rise and fall of HTML5
Before some years, not so long back, HTML5 made it irrelevant regarding the platform of native vs. cross-platform mobile app development. For instance: Mobile web app developed in HTML5 and beautifying it with a native app created on hybrid mobile apps. Don’t you think it’s the best solution? This optimized solution would leverage the developers to build the mobile apps that target all platforms.
Initially, Facebook developed the hybrid mobile application using HTML5 to create its version compatible on all platforms. But, this changed in 2012 when Facebook threw a stone on the hybrid app approach. Then it was declared in the news that its new iOS version was coded in a native application as it was falling short.
Later, the developers realized that HTML5 lacked in providing the better performance or access to the platform-unique features that native app does.
The fall and Rise of Cross-Platform Tools
Traditionally, with the use of cross-platform framework instead of developing the native apps was a quite cool decision to compromise and to settle for “not quite” what could be achieved with a native app. Now, with the availability of the latest generation tools, there are fewer chances of doing compromise. Before some period of time, challenges were faced in UI and UX of Android and iOS. But, today with this tool you can tailor the UI of the apps to support all the platforms ensuring that, the platform must follow the Google’s standards.
The same concerns were found in the Xamarin during the evolution when generating the code that functionality was identical to the natively developed application. The Xamarin’s framework are used in developing the application and are deployed on many devices. Additional tools offer quick facilities that helps the developers to create the mobile apps that tailor the needs of the users.
Other advantages of these tools are
• A common language: The talk about of HTML5 totally nullifies, when you develop the application in a native app in a common language with the superior performance which developers are aware of and is easy to understand. It is because, this app are built with some standards, where app behaves in the same way as the user wants. These apps are compiled for native performance on the Microsoft platform for the rapid development to create the newer and reliable code.
• A development team: Native app development would need 5 development team to develop the application on 5 different platforms, but on the contrary, cross-platform app development would need only 1 development team to develop the application on a variety of platforms. This means cross-platform apps can be developed and launched much faster compare to native one and also the quality is never an issue. After all, “one is ready, all are ready”- The concept of cross development app.
• Reduced Cost: When it comes to the cost, the cross-platform tools charges much low than native platforms. Only one team with sufficient knowledge can manage the scenario of cross-platform so maintenance cost is quite low. Moreover, cross-platform development tools offer the great support of the web, which is not available for the native app developers.
Do you really need cross-platform?
You must always remember that cross platform tools are not always necessary. Apps in which much graphics are involved need a very high performance, great user experience and interfaces, targeting a single platform doesn’t require cross-platform solutions. Native apps are always a choice. When choosing a cross-platform mobile app development, you must know which platforms you would target and what the stages of development are for different mobile platforms. Before choosing the right path, research regarding the different platforms and which is the best approach for your development because what is right today many become obsolete tomorrow.
These days, PhoneGap is quite in buzz for the development of Mobile application. It is used for the cross-platform development to be developed in a most effective manner. The single code base platform can be used to create the multiple versions of the app.
- Single Code Base means apps can be developed on android and iOS
- Though you have developed your app in the Phone Gap, it can be distributed on Play Store and Appstore platform.
- With PhoneGap, it becomes much easy to do rapid testing and deployment of the app
- To save time, efforts, money hybrid app can be developed by using the platform for phone gap.
- If there is very less time to go to market, PhoneGap technology can be used.
- This is very useful for novice developers as no additional skills are required.
- Now it’s possible to tape into the hardware of devices such as camera, geo-location, accelerometer and various others
- Hybrid app will prove to be the best if the app is going to be extension of the existing app
- It is the best technology to launch a minimum viable product to rapidly figure out to know, how the market reaches on the certain apps.
- Those technologies which do not have high and heavy usage and native feature of an OS. Hence PhoneGap serves to be the best support.
Apps that are developed with the tool like PhoneGap is often said to be delivered with poor performance. This PhoneGap technology is not recommended for gaming application. Instead, native app technology is the better choice.
Lack of UI widgets
Phone Gap is not yet developed much and hence it has not got sufficient amount of UI widgets. And, because of this reason the development takes more time than usual. It happens many times, Phone Gap developer’s tries hard in polishing the app like native to give the better look and feel. If you wish to develop the graphically rich application then, PhoneGap is the best choice.
No complete support for the features of an OS
Though PhoneGap has got the extended support of the hardware feature, but still there is some important hardware missing, which cannot be interacted by using the PhoneGap Mobile app development technologies.
- It might often happen that, PhoneGap based apps become inefficient while working with native apps
- If you wish to achieve the look and feel of the native app in your phone gap application, you would need 3rd party frameworks which may differ from each other in terms of quality
- Though technology has a huge support of the community but still, there is always the lack of professional support and because of this, many issues remain unsolved.
Big Data analytics is the process of doing an analysis of the high volume of data i.e. called Big Data. It uses advanced analytics techniques against the large data sets that include a wide range of data such as, structured/unstructured data, different sizes of data ranging from terabytes to zeta bytes and more. It has given a brand new direction for marketing of the mobile app by developing the cool strategies and hiking the potential reach of the mobile apps and ensuring that it remains so with the user retention strategies.
Mobile app marketing is much booming in the current ecosystem of mobile analytics. Prisma App, which everybody is aware of is highly popular these days and has highly become famous in terms of mobile app development and mobile app marketing. According to the research, the statistics shows that Big Data is highly responsible for the mobile app marketing and providing the perfect boost of app marketing.
Mobile application and game development, cross platform app and wearable device app development, open source development are some of the services that company offers. And now with the Big Data Analytics, your company can get the help with the cost, better decision making and more. It also guides you in product launching according to the choice of the customer and it also ensures their efforts for marketing reaches to the target audience.
The success of the marketing depends on the downloads, review and user experience. It is true, “Downloads are directly proportional to the revenue” For instance Prismetric and Pokémon Go app which has got so much of buzz today is all due to strategic app marketing. You can engage more and more user by pre-launching strategy, messaging and also by following the standards of app store optimization.
Now, the whole scenario is, how big data helps to simulate the whole process of the mobile app market. Big Data defines some important hidden correlations, current trends in the market, customer’s opinion, feedback and liking and disliking. And with this data, many effective marketing planning and strategies can be carried out. It helps you in generating high-cost revenue, guides you in providing better operational efficiency and services to the customers. Moreover, you can always take many advantages in the highly competitive market. These prove to be the perfect tools for the effective mobile app marketing.
There is no doubt that, Big Data Analytics is comprehensive marketing solution for the multiple platforms. With Big Data, you can get your required report and analysis with every small detail. Data of Big Data comes from various sources and helps the professional like you to analyze the large volume of the data.
For the decision making in the professional companies, entrepreneurs take the help of the big data statistical analysis and data mining tools to get the required result. For the high visibility of the new app in the competitive market, implementing the effective marketing strategy and analyzing the trends of the market is the must. And this is why the Big Data is leveraging the most in the mobile ecosystem. It also involves the dealing with the mammoth data as the mobile application industry is one of the highest revenue growing industry. Hence large industries always have to deal with the large data or big data. Therefore big data is always up with the accurate marketing planning and offering the optimized solution.
App Marketing also involves Social Media Marketing. Its insights give you the accurate information, decision planning, precise solution to the difficult problems which increase the chance of growth and opportunities. Thus, Big Data analytics is the ultimate tool for mobile app marketing.
Mobile apps, IOT, Cell-phones go hand in hand and combining these three would be a better long go. With these new innovation every day in the technology era, mobile phones have become the life line for the people. Mobiles and applications are adding fuel in the market by connecting with every other physical device with the internet and this is why IOT is so called – internet of things. You are able to stay connected with every object just due to these apps and internet. For instance, Fit Bit belts helps us to take care of our health by exercise counts. You can see how, internet connected with physical objects have ease our lives. Due to its much hype in the market, mobile developers are also paying attention on IOT for adding such supports in their apps. With the mobile platforms, apps and internet concept of IOT can be realized in a practical manner. As IOT is so much pulled up in the market, there are some changes in mobile app development process. Below are some of the questions, every mobile developers must think off when doing the ground-work of IOT.
- How to begin with?
Technologies are growing and thus IOT is no way back. Today developers are always in the search of good approaches regarding, how to initiate the IOT and streamline its process. As we all have heard that, “old is gold”: Developers must seek for the traditional approach. Instead of focusing on the features of application, they need to research on what target device can do. Developers also need to take care about the interfaces, functions and features of the device regarding what they are trying to integrate with app. Entire Internet of thing is the object, and so developers should know that, they need to learn about the object first and later initiate to begin an app.
Before the start of code, developers must know the route to connect the devices. They should focus on, how their application would connect with the object or internet. Though today, apps are enrooted with blue tooth, Wi-Fi and more but this scenario would be different when it comes to IOT. Apps must be designed in such a ways that it should independently connect two devices. Every objects to apps must have different obligations and this is the best and unique approach developers should make a note.
- How to tier up the IOT?
Some developers are yet to aware that, there are always different tiers in software development process. Developers must know before initiating the project that, for iot applications, some of the end-tiers are different. There will be the need of extra tenacious work for analytic and end-user tiers as we move forward in the future technologies. Yet, tool for handling such software integrations are not available. Hence developers, must think in the direction of developing new programing language or new tool to make sure that process is automated, streamlined and things are corelately working with each other.
- How Open Source Development would work?
With more and more development, processes are getting complex though, it ease out work. In such situations, companies should think about resources that is readily available in the market. Probably it is benefited to the novice developers as they can get more and more programs from the open source so that it becomes easy to develop an app and more time can be saved. Microsoft is one such company who recently initiated the open source development to simplify the task of mobile app development. IOT is very near to affect our daily lives, once the apps starts with the logics and concept of IOT, it would get very common in near future.
With the upcoming future, today’s innovation make us believe that IOT would surely change our life-style. It is going to change most of the things about mobile development process. Till 2025, IOT is expected to be very common to make everyone’s lives easier and fast-going. But today, IOT must be built from the base to see the better future at the end of the decade.